Community Health Workers (CHWs), also know as Promotores(as) de Salud in Spanish speaking communities, encompass a wide variety of roles and titles in the public health field, but they always serve as a link between community members and existing local resources. The grassroots nature of CHW work makes it easy to treat outcome evaluation as an afterthought, and a simple and effective means of tracking outcomes can be difficult to set up after an outreach program has been initiated. Regardless, growing evidence suggests these programs lead to improved health outcomes and are a cost-effective alternative to other preventative outreach programs.
One possible method to further evaluate and understand CHW programs’ economic impact is a “Return On Investment” (ROI) analysis, which calculates the total benefit derived from each dollar invested in a program.
Learn more about the return on investment from CHW programs with this report that reviews the results of MHP Salud’s ROI analysis conducted with four Federally-Qualified Health Centers: Promotoras Make Cents.
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